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From the Backyard to the Boardroom: LaRussell Inks Deal with Roc Nation
LaRussell has officially taken his independent hustle to the majors without compromising a single inch of his soul. The Vallejo native appeared on The Breakfast Club this morning to announce that he has officially signed a deal with Roc Nation. It is a massive move for an artist who has built his entire reputation on doing things his own way and building a dedicated community from the ground up. He hinted at this partnership weeks ago on a podcast when he mentioned he was in
Feb 4


You Can Be Signed and Still Be Independent, LaRussell Says. He’s Also Been Talking with Roc Nation
On a late night edition of Earn Your Leisure's Wednesday livestream show Blackout, co-hosts Rashad Bilal and Ian Dunlap welcomed a surprise guest to the conversation: Vallejo artist and entrepreneur LaRussell. The rapper joined the show with the same clarity and directness that has made him a noted voice in conversations about music ownership and independent business models. LaRussell focused on structure and strategy. Through a measured conversation, he spoke on authenticit
Dec 11, 2025


What Roc Nation's Merger Means for the Future of Music Distribution
In a significant move within the music industry, Roc Nation, the multifaceted entertainment company founded by Jay-Z in 2008, has merged...
Sep 4, 2024
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